LANCOME - Hypnôse Drama Waterproof Mascara

Discover the new Hypnôse Drama Waterproof mascara from Lancôme, the mascara that transforms your lashes with up to 17 times more volume* and up to 48-hours of wear*. Its waterproof formula with ultra-black pigments delivers an intense, striking finish, while its bonding complex visibly strengthens and protects lashes with every application.

The S-shaped brush ensures total coverage, wrapping each lash from root to tip for extreme volume and drama. Tested by consumers, it's resistant to water, sweat and smudging, delivering a dramatic finish, all day long. Its creamy formula makes it easily adaptable to both natural and more intense looks.

INSTANT EXTREME VOLUME: Delivers up to 17 times more volume*, for thicker, more defined lashes from root to tip.

UP TO 48-HOUR WEAR*: Long-lasting waterproof formula that's resistant to water and sweat, helping it to stay put for longer.

ULTRA-INTENSE BLACK: Enriched with black pigments, it delivers rich, striking black volume for a dramatic, sophisticated look.

CARES FOR LASHES: Contains a strengthening Bonding complex that helps to keep eyelashes stronger and healthier.

S-SHAPED BRUSH: Its ergonomic design maximises coverage and facilitates application, wrapping around each lash to deliver dramatic volume.

SMUDGE-FREE: Tested by consumers, with 92% confirming that the mascara doesn't smudge or leave any residue on skin during the day*.

EASY APPLICATION AND BUILDABLE COVERAGE: Its creamy texture allows you to apply several coats, facilitating a broad range of looks, from natural to more intense finish.

LUXURY AND PERFORMANCE: An iconic design from Lancôme that combines innovation and elegance in a high-performance dramatic-effect mascara.

*Consumer test on 108 women

CONSUMER BENEFIT
Up to 17 times more volume in an instant* and up to 48-hour wear* with ultra-black drama. 91% agree the mascara offers an ultra-black intensity**. Formula with bonding complex for visibly stronger lashes, as well as being waterproof and resistant to sweat, and smudging, without compromising on comfort or lash care.

*Consumer test on 108 women